6 Customer Loyalty Tips: How to Encourage Customers to Share Their Shopping Experience


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Yasmin Alani is the Social Media Specialist at ShopGo.me -an eCommerce platform serving the MENA (Middle East and North Africa) region-. For more about eCommerce, email [email protected] Assuming you just launched your online store and are trying all the advertising techniques to attract as many customers to your store as possible. While most e-tailers focus Continue Reading

Ecommerce Conversion Optimisation: Tuning With the Trend


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Michael Evan is a well known blogger and conversion optimizer. He loves doing A/B testing, multi varied testing and other cool conversion optimization stuff. He is currently managing conversion related issues of the leading UK based supplier of convex mirrors - Convex-Mirror.co.uk. We have read enough on the usual techniques that focus on the search Continue Reading

Content Marketing: Common Mistakes and How to Avoid Them


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Tabitha Naylor is the owner of TabithaNaylor.com and a certified Inbound Marketing Consultant with close to a decade of experience in both B2B and B2C markets. A self described digital marketing machine, she prides herself in her ability to craft text that generates action. Her areas of expertise include Branding, Content Marketing, Copywriting, Graphic Design Continue Reading

The Most Overlooked Sales Channel: How Nurturing Current Customers can Pay Dividends


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Guest Post by Dennis Bamber of TechnologyDrive, a full scale ecommerce fulfillment services company located in the central US. This article also appeared in MogulInsider.com In this “sales” focused business environment, it’s not uncommon for organizations to place an enormous amount of effort on acquiring new sales and any functions that relate specifically to this Continue Reading

Why Your Ecommerce Email Blast Isn’t Performing Well


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Will Schneider is President of insightMedia, Inc., an online lead generation company that connects businesses with thoroughly screened vendors. As an ecommerce merchant, every marketing effort that you launch is vital to the success of your business. From search engine optimization and paid search, to social media promotions and email blasts, the difference between success Continue Reading

7 Simple Ways to Improve E-Commerce Performance for Increased Sales


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Adam Willss is an expert content writer and has been sharing a proud association with ecommerce solutions provider company, Perception System, from last five years. Connect with Adam through Google+ for more information. Previously, ecommerce website is only limited to big companies. But now, with the inception of the latest technology and tools, it is possible for a small Continue Reading

Value Good Design – Logo Pointers, Good Design Advice for the Rest of Us


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This guest post is brought to you by Steven Hill - owner and designer at Dunbar T-Shirt Shop, a garment and gift printing business in East of Scotland specialising in work wear and promotional garment printing. Steven has a wealth of business knowledge from 11 years of working in FTSE 100 Company and owning three growing businesses. Continue Reading