How a Fast Live Chat Tool Can Improve Website Experience and Sales
First, let me tell you about…
The Psychology of an Online Shopper
Online shoppers always seem to be in a hurry. Their mindset is set at “log on, buy, and get off!” - they’re always on the go. Ready buyers already have something specific in mind of what it is they want. It’s either they find it on your website or they don’t. The world of online retail is one brobdingnagian flea market where people hop from one stall to another, one website to another.
Hunter shoppers lead busy lives and they hate having to read walls of text to find answers because they’re strapped on time. They tend to gravitate towards sites that could lead them to what they want the fastest.
A live chat tool that’s fast and free is the best sales tool any online business could ever have. Chat puts away having to dial a phone number or hitting the refresh button fifteen times for an email reply. Saves the shopper time and gets the seller sales.
Now let’s get to the meat…
How a Fast Live Chat for Websites Help Your Sales
A live chat tool can enhance a visitor’s experience on your website and in turn, your sales. Here’s how:
Real-time Assistance
A fast, live chat tool provides real-time assistance that attends to people’s queries as they come is a sure delight to any shopper. By having a ready collapsible chatbox, website visitors can easily type a specific inquiry about your products and services the second it occurs to them. You or a professional chat agent you hired then responds with answers to what they need. By having a faster and lighter live chat tool this whole process is done in real-time, thus, exponentially decreasing shopper frustrations over lags and disconnected chats.
Improved Marketing through Better Customer Insights
A fast live chat for websites that gather site visitor relevant information and displays them in the chat control panel provides insights at a glance that lets you better relate to your shopper. And through a live chat tool, you can collect visitor’s name and contact information so that you can continue to stay in touch with them (with their permission, of course) to update them when what they’re looking for becomes available.
Proactive Sales Focus
Every person who visits your website is a potential lead. The goal of any business is to win customers with the propensity to buy over and over again. Through a fast live chat tool, you can position your brand as a competent provider that’s reliable and trustworthy. Being able to immediately attend to shopper questions on your website through a chat tool with a person intimately familiar with your brand’s products or services behind it converts leads better than having no such thing on your website at all.
Profitability and Growth
And then, of course, obviously when you have been turning more and more website leads (visitors) into buying customers because of the unobtrusive yet very nifty chat tool in your website, profits increase and precedes the growth of your business.
Conclusion:
A fast live chat tool is one of the most powerful sales tools to date. By giving the impression that there’s a real person on the ready to help them out, but without being pressing and obtrusive, shoppers feel confident about you that they instantly convert into buying customers.
Cheby writes about live chat insights, improving conversions, epic customer service, online marketing and everything in between. She will take you by the hand in exploring how to extend your website's earning power through Offerchat's smart live chat tool, and even smarter live chat people.
